12172017Headline:

Apple launches Red colour special-edition iPhone 7 and iPhone 7 Plus helps to fight against HIV / AIDS

Apple announced Tuesday that it will sell a special edition red colour of the iPhone 7 and 7 Plus. The phone goes on sale worldwide March 24 and some proceeds will benefit the (RED) organisation that supports AIDs prevention and research.
Apple main reason to launch a special red version of the iPhone 7 and 7 Plus, to commemorate the 10-year partnership between the tech giant and Red, an organization that helps fights AIDS. The special edition iPhones, which feature a red aluminum body, will come in 128GB and 256GB models starting at $749. The beautiful red Iphones will be available both online and offline stores for a Limited period of time. Apple however declined to comment that for how long the Limited edition will last. Apple also did not share the amount of percentage would be donated to the Red organization through the sales of this special Red Iphones but as per the report previously in the past around $130 million was contributed to the Red which is Non Profit organisation to fight aids across the world. Apple is the world’s largest corporate donor to the Global Fund to fight AIDS.

With the special launch of the Red Iphone they also introduced Clips, a new standalone app that lets users create videos designed to share on social networks like Facebook (FB, Tech30) and Instagram. Apple sold 78.3 million iPhones in its most recent quarter, which was a record high. The company attributed the increase to strong demand for the iPhone 7 Plus. Still, in fiscal 2016 Apple’s annual sales declined for the first time since 2001 — in large part because iPhone sales dropped in three straight quarters. IPhone sales make up the majority of Apple’s business, and some analysts are concerned the global smartphone market is saturated.
But Apple stock is at an all-time high and has surged almost 25% so far this year. Analysts are bullish about the next version of the iPhone, possibly called the iPhone 8, expected to be released this year.

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